SANI KUNTO WIYONO (2008) ANALISIS ELEMEN BRAND EQUITY PRODUK MINUMAN BERENERGI EXTRA JOSS. S1 thesis, Universitas Muhammadiyah Yogyakarta.
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Abstract
PENELITIAN INI MENGGUNAKAN SAMPEL 144 RESPONDEN DENGAN TEKNIK PENGAMBILAN SAMPEL NONPROBABILITY SAMPLING DENGAN PENDEKATAN PURPOSIVE SAMPLING DAN TEKNIK PENGUMPULAN DATA DALAM PENELITIAN INI MENGGUNAKAN METODE KUESIONER
Item Type: | Thesis (S1) |
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Uncontrolled Keywords: | BRAND EQUITY, BRAND AWARENESS |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen S1 |
Depositing User: | Unnamed user with email robi@umy.ac.id |
Date Deposited: | 12 Feb 2022 01:30 |
Last Modified: | 12 Feb 2022 01:30 |
URI: | https://etd.umy.ac.id/id/eprint/22459 |