Items where Author is "CHESHIL LAILY DHIYA ULHAQ"
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CHESHIL LAILY DHIYA ULHAQ (2023) PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM), CELEBRITY ENDORSER, DAN PERSEPSI HARGA TERHADAP CITRA MEREK DAN KEPUTUSAN PEMBELIAN KONSUMEN PENGGUNA SHOPEE DI YOGYAKARTA. S1 thesis, Universitas Muhammadiyah Yogyakarta.