Items where Author is "EFA WAKHIDATUS SOLIKHAH"
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EFA WAKHIDATUS SOLIKHAH (2023) PERAN MODERASI PERCEIVED CONGRUENCE INNOVATION PADA PENGARUH WEBSITE ATTRACTIVENESS, EWOM, CELEBRITY ENDORSEMENT DAN E-TRUST TERHADAP KEPUTUSAN PEMBELIAN LOCAL FASHION BRAND DI INDONESIA. S3 thesis, Universitas Muhammadiyah Yogyakarta.