Items where Author is "HENDRA ARI WIBOWO"

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Thesis

HENDRA ARI WIBOWO (2013) PENGARUH EMOTIONAL BRANDING TERHADAP PERILAKU BRAND SWITCHING PADA KONSUMEN WAROENG STEAK AND SHAKE (STUDI KASUS PADA MAHASISWA UNIVERSITAS MUHAMMADIYAH YOGYAKARTA). S1 thesis, Universitas Muhammadiyah Yogyakarta.

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