Items where Author is "Prayoga Pangestu"
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Prayoga Pangestu (2021) PENGARUH CELEBRITY ENDORSER, IKLAN MEDIA TELEVISI, DAN SLOGAN TERHADAP KESADARAN MEREK DAN KEPUTUSAN PEMBELIAN SITUS SHOPEE.CO.ID THE INFLUENCE OF CELEBRITY ENDORSER, TELEVISION MEDIA ADVERTISING, AND SLOGAN ON BRAND AWARENESS AND SITE PURCHASE DECISION SHOPEE.CO.ID. S1 thesis, Universitas Muhammadiyah Yogyakarta.