Items where Author is "WAVA MEILIA"
Group by: Item Type | No Grouping
Jump to: Thesis
Number of items: 1.
Thesis
WAVA MEILIA (2024) THE EFFECT OF SOCIAL MEDIA MARKETING, ELECTRONIC WORD OF MOUTH, BRAND AUTHENTICITY ON PURCHASE DECISION THROUGH BRAND TRUST AND CUSTOMER ENGAGEMENT ON TIKTOK PLATFORM (STUDY ON REALFOOD). S1 thesis, Universitas Muhammadiyah Yogyakarta.