PENGARUH IMPLEMENTASI RELATIONSHIP MARKETING TERHADAP CUSTOMER LOYALTY (STUDI KASUS PADA BANK RAKYAT INDONESIA CABANG CIK DI TIRO DI YOGYAKARTA)

LILIK AFI WIBOWO (2007) PENGARUH IMPLEMENTASI RELATIONSHIP MARKETING TERHADAP CUSTOMER LOYALTY (STUDI KASUS PADA BANK RAKYAT INDONESIA CABANG CIK DI TIRO DI YOGYAKARTA). S1 thesis, Universitas Muhammadiyah Yogyakarta.

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Abstract

TUJUAN PENELITIAN INI ADALAH MENGUJI PENGARUH SIGNIFIKAN RELATIONSHIP MARKETING INPUTS YANG MENCAKUP UNDERSTANDING CUSTOMER EXPECTATION, BUILDING SERVICE PARTNERSHIP, TOTAL QUALITY MANAGEMENT TERHADAP CUSTOMER LOYALTY

Item Type: Thesis (S1)
Uncontrolled Keywords: UNDERSTANDING CUSTOMER EXPECTATION, BUILDING SERVICE PARTNERSHIP, TOTAL QUALITY MANAGEMENT
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen S1
Depositing User: Unnamed user with email robi@umy.ac.id
Date Deposited: 08 Feb 2022 04:22
Last Modified: 08 Feb 2022 04:22
URI: https://etd.umy.ac.id/id/eprint/22974

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