Pengaruh Religiusitas Lingkungan Sosisal dan Persepsi Masyarakat Terhadap Minat Menabung di Bank Muamalat (Studi Kasus di Bank Muamalat KCP Tidore)

This study aims to analyze the effect of religiosity, social environment and public perceptions of interest in saving at Muamalat bank. This research used quantitative methods with primary and secondary data. The data collection techniques used questionnaires and interviews. The sampling technique used purposive sampling method with a sample size of 150 respondents. The analytical tool used was multiple linear regression to test the hypothesis with the IBM SPSS Statistic 21 program. Based on the results of the study, it shows that the independent variables of religiosity (X1), social environment (X2), public perception (X3) have a positive and partially significant effect. Simultaneously religiosity, social environment, community perceptions have a significance value of 0.000. It can be concluded that all independent variables simultaneously have effect on the interest in saving at Bank Muamalat KCP Tidore.