DWI HARMANTO (2006) PENGARUH EKSTERNAL DALAM PENGAMBILAN KEPUTUSAN PEMBELIAN HONDA JAZZ DI DAERAH ISTIMEWA YOGYAKARTA. S1 thesis, Universitas Muhammadiyah Yogyakarta.
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Abstract
Tujuan penelitian ini adalah menganalisis variabel - variabel faktor eksternal yang mempengaruhi keputusan pembelian oleh konsumen pada Honda Jazz di Daerah Istimewa Yogyakarta, serta mencari variabel yang paling dominan yang mempengaruhi dalam keputusan pembelian.
Item Type: | Thesis (S1) |
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Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen S1 |
Depositing User: | Unnamed user with email robi@umy.ac.id |
Date Deposited: | 25 Jul 2022 02:01 |
Last Modified: | 25 Jul 2022 02:01 |
URI: | https://etd.umy.ac.id/id/eprint/9392 |