Items where Author is "TSABITA AVIDA HAYA"
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Thesis
TSABITA AVIDA HAYA (2023) THE ROLE OF PRODUCT DESCRIPTION ON PURCHASE INTENTION MEDIATED BY PRODUCT INVOLVEMENT AND PLATFORM INVOLVEMENT IN CROSS-BORDER E-COMMERCE (STUDY CASE: SHOPEE IN YOGYAKARTA). S1 thesis, Universitas Muhammadiyah Yogyakarta.