Riardi (2020) MANAGEMENT EVENT “NGAYU – AYU” DI SEMBALUN, LOMBOK, NTB TAHUN 2016 (Studi deskriptif kualitatif pada event Ngayu-Ayu oleh masyarakat Sembalun, Lombok, Nusa Tenggara Barat Tahun 2016). S1 thesis, Universitas Muhammadiyah Yogyakarta.
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Abstract
This is research analyze about Ngayu-Ayu event management Sembalun in
2016, local community within the management committee and Institution of Gumi
Sembalun tradition (Lembaga Adat Gumi Sembalun/LAGS), Ngayu-Ayu is cultural
event in Sembalun which conducted once in three years. The purpose of this research
is to understand the weaknesses and strengths the implementation of this event,
especially in national-level events that illustrate the concern and the identity of local
people. The method of this research is qualitative research, interviews and the
documentation as the source of the data. The interview take from three elected person
whom are experienced previous event and the documentation taken from the archives
and previous event reports within the pictures as the evidences of management event
of Ngayu-Ayu in Sembalun. This research structurally show the management event
theory models from Joe Goldbatt with its stages such as research, design, planning,
coordination, evaluation and planning process of the management event , goals
determination, first plan, detail plan, planning discussion, event preparation,
management event, evaluation stage. The result of this research describes Ngayu-Ayu
management event, separating into five stages, Research, Design, Planning,
Coordination and Evaluation.
Researching is the first step done to maintain the idea of the event. Designing is
process to determine the event plans, planning as main goals to conserve local
culture, coordination between the committee and the institutions to unity Lestari Ring
Rahayu principles of Ngayu-Ayu event in Sembalun
Item Type: | Thesis (S1) |
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Divisions: | Fakultas Ilmu Sosial dan Politik > Ilmu Komunikasi S1 |
Depositing User: | Unnamed user with email robi@umy.ac.id |
Date Deposited: | 14 Oct 2021 03:19 |
Last Modified: | 21 Oct 2021 03:05 |
URI: | https://etd.umy.ac.id/id/eprint/1287 |