PENGARUH EKUITAS MEREK (BRAND EQUITY) TERHADAP PROSES KEPUTUSAN PENGGUNAAN JASA PERBANKAN SYARIAH (STUDI KASUS PT. BANK SYARIAH MANDIRI KANTOR CABANG PEMBANTU BANTUL YOGYAKARTA)

HESTI NOVITASARI (2014) PENGARUH EKUITAS MEREK (BRAND EQUITY) TERHADAP PROSES KEPUTUSAN PENGGUNAAN JASA PERBANKAN SYARIAH (STUDI KASUS PT. BANK SYARIAH MANDIRI KANTOR CABANG PEMBANTU BANTUL YOGYAKARTA). S1 thesis, Universitas Muhammadiyah Yogyakarta.

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Item Type: Thesis (S1)
Uncontrolled Keywords: KEPUTUSAN PENGGUNAAN JASA PERBANKAN SYARIAH KESADARAN MERK PERSEPSI KUALITAS ASOSIASI MEREK LOYALITAS MEREK
Divisions: Fakultas Agama Islam > Ekonomi Syariah S1
Depositing User: Unnamed user with email robi@umy.ac.id
Date Deposited: 18 Jun 2022 03:43
Last Modified: 18 Jun 2022 03:43
URI: https://etd.umy.ac.id/id/eprint/16180

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