YOPI MARLIYA (2007) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PRODUK SHAMPO SUNSILK (STUDI DI FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA). S1 thesis, Universitas Muhammadiyah Yogyakarta.
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Abstract
HASIL PENELITIAN MENUNJUKKAN BAHWA HARGA, IKLAN, DAN KUALITAS BERPENGARUH TERHADAP KEPUTUSAN PEMBELIAN PRODUK SHAMPO SUNSILK.
Item Type: | Thesis (S1) |
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Uncontrolled Keywords: | HARGA, KEMASAN, IKLAN, KUALITAS, KEPUTUSAN PEMBELIAN |
Divisions: | Fakultas Ekonomi dan Bisnis > S1 Manajemen |
Depositing User: | Unnamed user with email robi@umy.ac.id |
Date Deposited: | 09 Feb 2022 08:33 |
Last Modified: | 09 Feb 2022 08:33 |
URI: | https://etd.umy.ac.id/id/eprint/23157 |