YOPI MARLIYA (2007) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PRODUK SHAMPO SUNSILK (STUDI DI FAKULTAS EKONOMI UNIVERSITAS MUHAMMADIYAH YOGYAKARTA). S1 thesis, Universitas Muhammadiyah Yogyakarta.

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Abstract

HASIL PENELITIAN MENUNJUKKAN BAHWA HARGA, IKLAN, DAN KUALITAS BERPENGARUH TERHADAP KEPUTUSAN PEMBELIAN PRODUK SHAMPO SUNSILK.

Dosen Pembimbing: MISBAHUL ANWAR, SE., MSI | 0516096701
Item Type: Thesis (S1)
Uncontrolled Keywords: HARGA, KEMASAN, IKLAN, KUALITAS, KEPUTUSAN PEMBELIAN
Divisions: Fakultas Ekonomi dan Bisnis > S1 Manajemen
Depositing User: Unnamed user with email robi@umy.ac.id
Date Deposited: 09 Feb 2022 08:33
Last Modified: 09 Feb 2022 08:33
URI: https://etd.umy.ac.id/id/eprint/23157

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