STRATEGI KORSEL MENGGUNAKAN SERIAL "LET'S EAT" SEBAGAI MEDIA DIPLOMASI BUDAYA

South Korea is one of the countries that has succeeded in developing its creative economy industry, one of the products of the industry is film, South Korea produces various types of film formats, one of which is Drama Series, thanks to the Hallyu phenomenon South Korea has used Drama Series as a means from Cultural Diplomacy, in 2013 the drama entitled Let's Eat was first aired, Let's Eat presented South Korean culinary culture as an important topic descriptively argumentatively and through literature study, this article seeks to explain how South Korea uses the drama series Let's Eat as a means of cultural diplomacy , through the Concepts of Cultural Diplomacy and Gastrodiplomacy as a framework of thought, this article attempts to explain to readers how South Korea through its bureaucratic policies and its business sector realizes and carries out its cultural diplomacy in peacetime through the drama series L. et's Eat, also what South Korea wants to show through the drama series Let's Eat, besides that this research also discusses the topic of Culinary in Let's Eat as a form of Gastrodiplomacy as part of the slice of South Korean Culture and Public Diplomacy